Buckle up to life

Buckle up

Latino babies are significantly more likely to die in car accidents than any other group. This is actually the leading cause of death among children 1 to 12. Can you believe that? I was completely unaware of this horrible high incidence. The worst part is that babies die mainly because they’re not protected in a car seat. We Latino parents fail to buckle up our kids. Imagine the trauma of having to buried your own child, and even worst, imagine the guilt when you know that your baby’s death could have been avoided. Ay Dios mio!

As a mom of 4, I cannot imagine this pain. My first reaction was to do something about it. This is the reason why the LATISM familia is partnering with Toyota on the Abróchate a la Vida (Buckle up to life) campaign. We will have a Tweetup with LATISM-LA to talk more about this issue, to build awareness in the community and to find solutions together.

No te lo pierdas! To RSVP, just add your name here:





Leave a reply

Your email address will not be published. Required fields are marked *


We want to hear from you!

We're here to serve you. Just send us an email and we'll get back to you, asap.


©[2015] Latinos in Tech Innovation & Social Media (#LATISM)


Log in with your credentials

Forgot your details?