When the Pebble Smart Watch was first introduced on Kickstarter, it raised $10.2 million in 40 days, over 100 times the $100,000 the company founders were hoping for. Since then, the watch has been a huge success, selling steadily and now it looks like it may hit the next level and become a runaway hit. Maybe.
According to rumors from several sources, consumer electronics giant Best Buy may start selling the Pebble on July 7, brining it into the rarified atmosphere of the iPod and flat screen TVs. The timing is very interesting too as online sources have indicated that Apple has just registered the iWatch trademark in multiple countries, indicating a new product may be imminent from the halls of Cupertino. The Apple iWatch is said to have been in development now for some time so the move by Pebble could be very smart.
Just to add interest to this mix, Sony introduced a water resistant model to its line of smart watches last week. So what does this all mean? Well, the whole idea of a smart watch; a watch that links with a smart phone to push texts, tweets, and e-mails onto your wrist, could be either poised for massive growth or just another stupid tech trend that will die on the vine. One could ask about the need for such a watch if you already own a smart phone. Pebble touts the ability fo the watch to act as a remote control for your smartphone (at $150 apiece) and that may be cool for people with money to burn. But at its base, a smart watch is still just an add-on for a smart phone and I can’t say the idea really blows my mind. It just looks like another way to soak people in an economic area that is already far to pricey.
How the smart watch market will shake out and/or grow is anybody’s guess. But my own humble opinion is that it’s an unnecessary item for anyone but fanboys and people with too much money and not enough sense.
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Image courtesy of Pebble.