Health On The Go

health on the go

Now you can be healthy anywhere you go. As consumers take more and more of their health-care needs into their own hands, developers can profit by helping them take control of their health and wellness through apps and mobile services, Rock Health’s CEO told GigaOM’s Mobilize conference.

Building in the ability to set specific goals and then tracking the activity necessary to get to that goal provided even more incentive for people to use the app, Jacobs said: those who set goals or had friends they were connected to within the app were a lot more likely to stay engaged and use the service more.

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